It feels good to write it down on paper, to create that list, to plan, to strategize, to brainstorm, to set those goals.
And more, it feels good to have an understanding and a direction to move forward with, to be able to communicate it with your coworkers, partners, directors, or employees. To be able to work towards goals with the understanding that the goals have been set because they are milestones in achieving the planned success.
It really does feel good to cross those things off, and to look back evaluating how the strategy has been followed, if any of the goals have been met, if the brainstorming was used.
To the point, it feels good to use this information to move forward, to make changes, to tweak the strategy.
I like feeling good, do you?